Oy, are we really so lazy a nation that now going through a drive-thru for fast food is an inconvenience?
Burger King thinks so.
Burger King (BKC), trying to regain its place as the nation’s second largest fast-food chain, is trying out home delivery in an effort to boost sales. This is just one of a number of unexpected experiments going on right now. Chains usually try discounts and other moves at this time of year to counter a seasonal sales slump.
According to the company website, deliveries cost $2, and there is a minimum order of $8 to $10, depending on the market. Customers can order online or by phone. The restaurant is delivering meals such as 40-piece Chicken Tenders and two bottled drinks for $10.99 and four large sandwich combos for $23.99. (However, if you’re hankering for a milkshake or a breakfast sandwich, you’re out of luck. Shakes, fountain drinks, milkshakes, coffee and breakfast food are still in-store only.) – HT CBS News
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